The Growth Retainer is a high-touch, done-for-you account ownership led entirely by me.
From strategy to execution, your emails are never outsourced - which is why I work with only a limited number of clients each month.
Designed for premium businesses ready to send up to four strategic campaigns per week - keeping your Klaviyo account consistently optimised to drive maximum revenue. I plug the gaps, spot high-impact opportunities, and manage everything from strategy and build to performance-led improvements
2026 AVAILABILITY:
MARCH - FULL
APRIL - FULL
MAY - 1 SPOT OPENING
the growth retainer
Ā£1500 GBP / $2000 USD
/ per month*
EMAIL KICK OFF CALL
ā Campaign & flow audit
ā Segmentation & list review
ā Advanced growth opportunities roadmap
CAMPAIGNS (up to 12/month)
ā Advanced strategy & high-frequency campaign planning
ā Design + copywriting
ā Personalisation & A/B testing
ā Weekly results & reporting
ADVANCED FLOW OPTIMISATION
ā Monthly flow reporting
ā Funnel optimisation & testing (new split tests, paths)
ā Content + copy refresh (optimise for current promotions)
ā Light flow expansions (+SMS touchpoints)
ā Implement up to 1 new flow p/m
SMS / WHATSAPP
ā Channel setup & strategy (if not already live)
ā 4ā6 SMS or WhatsApp campaigns/month
ā Email-aligned promo + launch messaging
ā List growth & compliance best practices
EXTRAS
ā Pop Up Form Optimisation
ā Deep segmentation & behavioural targeting
ā Priority inbox & faster turnaround
ā Notion Workspace
ā Weekly Check-in Calls
*Minimum 3 months
Campaign Management
I donāt just send emails - I build high-performing campaigns from the ground up. Every email is styled to match your brand, written to convert, and backed by a solid technical setup that ensures everything runs seamlessly.
Hereās what youāll get:
ā Email Design: Bespoke designs made in figma tailored to your visual identity.
ā Copywriting: Conversion-driven messaging that resonates with your audience.
ā Segmentation: Targeted sends for stronger engagement and higher ROI.
ā Personalisation: Dynamic elements that make each email feel personal.
ā A/B testing: Experimentation with subject lines, content, and CTAs to maximise results.
ā Responsive design: Seamless experience across mobile, tablet, and desktop.
ā Full Technical Setup: From Klaviyo setup and flow builds to deliverability, tracking, and integrations - everything is implemented and optimised properly behind the scenes.
FLOW
optimisation
Your automations deserve more than a set-and-forget approach. I track performance, experiment with improvements, and keep every flow updated and effective.
Whatās included:
ā Performance Tracking: Monthly monitoring of all key flows to keep results on point.
ā Ongoing Optimisation: Regular updates to timing, copy, and logic for stronger impact.
ā Content Updates: Fresh creative and messaging to keep automations aligned with your brand.
ā Testing & Insights: A/B testing subject lines, content, and send times to refine performance.
ā Flow Development: Strategic options to expand and strengthen your automation setup.
Monthly report
& strategy call
Each month, I dive into your email performance to analyze key KPIs - like open rates, click-throughs, conversions, and revenue. Translating data into clear insights and actionable steps.
Hereās whatās inside the report:
ā Performance Metrics: Tracking opens, clicks, conversions, revenue, and beyond.
ā Full Channel Overview: A clear snapshot of both campaigns and automations each month.
ā Data at a Glance: Simple, visual reports highlighting key trends and takeaways.
ā Action-Driven Insights: Practical recommendations to boost results.
ā 1 to 1 results session: A dedicated call to review performance and plan ahead.
Areas of Expertise
Strategic Planning
I build retention strategies that go far beyond sending emails. I map the full customer lifecycle - from first purchase to repeat buyer to VIP - prioritising the right campaigns, flows, and channels to drive long-term growth
Campaign & Flow Architecture
From high-impact launches to always-on automations, I design, build, and optimise campaigns and flows that work together seamlessly. Every send has a purpose - whether thatās increasing AOV, improving repeat purchase rate, or reactivating lapsed customers.
Conversion-Driven Copywriting
Engaging, on-brand messages that deeply resonate with your audience and inspire action. I donāt do copy-paste, and I definitely donāt let AI write your story.
Brand-Aligned Visuals
Visually stunning, conversion-focused emails designed in Figma that align seamlessly with your brand image, making your inbox presence instantly recognisable (and scroll-stopping).
A/B Testing & Optimisation
I run structured A/B tests across subject lines, creative, copy, offers, timing, and segmentation - then use the learnings to continuously refine performance.
Advanced Segmentation & Personalisation
I use customer data intelligently - behaviour, purchase history, engagement, and lifecycle stage - to create targeted messaging that feels personal, relevant, and timely. Because the right message to the right person always wins.
Performance Tracking & Insights
I track the metrics that actually matter - email-attributed revenue, repeat purchase rate, LTV, engagement, and flow performance - turning data into clear insights and actionable improvements.
Tech & Deliverability Expertise
Clean, reliable builds with a mobile-first mindset. I ensure emails render beautifully across devices, integrate smoothly with Klaviyo and Shopify, and follow best practices for deliverability so your emails land where they should: the inbox.
Cross-Channel Retention
SMS, loyalty, referrals, subscriptions, and paid activity to ensure retention supports the wider growth strategy - aligning CRM with launches, promos, and acquisition for maximum impact.
Frequently Asked Questions
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Before every send, youāll receive a preview of your campaign for feedback. Once you give the green light, Iāll schedule it - so you can relax knowing itās handled.
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Results start to show within the first month. With optimised campaigns and consistent execution, I'll focus on building lasting growth for your brand - which is why I recommend a minimum commitment of three months.
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All payments are made in advance on a monthly basis. Youāll receive an invoice with a 7-day payment window, and if payment isnāt received by the due date, work will be placed on hold until the balance is cleared.
Results That SHINE
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Results That SHINE
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Results That SHINE ⨠Results That SHINE āØ
40%
Client Avg Revenue from Email
90%
Overall Deliverability
60%
Average Open Rate
Proud email marketing & CRM partner to brands includingā¦
Edvin, ITSMAY
ā ā ā ā ā
āStephanie has been the best email marketer and UX designer we have ever worked with. She created extremely high performing email campaigns for us designed absolutely perfectly on brand. Highly recommendā
Tina, ChouChou
ā ā ā ā ā
āStephanie was extremely easy to work with and provided us with such detailed work, beyond my expectations. She has saved me so much time and was a massive contribute to our email marketing team."